I was gone yesterday when you first posted this, and I'm just now getting around to coming in to read what's happened "in my absence"!
Looks like you've received some great suggestions, too.
I've already added added "traffic to your site" because I was trying to figure out what you were doing, viewing the various pages, etc.
The "click to reveal" threw me for a bit as I didn't know what you were getting at. I was even thinking that should say something else. However, once I actually clicked I got the picture.
I agree about needing a header and an opt-in box--especially the opt-in box soon.
I also suggest that at the end of your posts, you give your reader a "call to action".
Karen