Author Topic: HELP !!! How to Set Up Your Product for Giveaway Event Success  (Read 19620 times)

Offline Wayne

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #15 on: August 26, 2010, 02:28:13 PM »
I don't see anything that jumps out at me as being in violation of the rights you were given.

Are you immediately giving people PLR rights when they opt-in?
Because you'll attract completely different people if you offer a blogging product versus a PLR product that happens to be on blogging.
Depending on who you want to attract you might be better off with the report as the giveaway and an upsell to the PLR rights. You could offer it *in* the PDF with a link back to the PLR sales page.

Or use that as a backup plan if you don't get the OTO/upsell you've planned done tonight.

Good luck!

abizer

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #16 on: August 26, 2010, 04:33:11 PM »
Thanks Wayne.

Oh that's good that its not violating any rules.

Quote
Are you immediately giving people PLR rights when they opt-in?

I did not actually think much around this and have given all rights as in the license from RRW offers. So much into getting things up first :-)
What changes would I have to make to the above license if I want to offer it for a small price ?
 
Quote
Because you'll attract completely different people if you offer a blogging product versus a PLR product that happens to be on blogging.
Depending on who you want to attract you might be better off with the report as the giveaway and an upsell to the PLR rights. You could offer it *in* the PDF with a link back to the PLR sales page.


Again I don't have much knowledge about what type of offer would attract what type of visitors ... would be nice if you could elaborate on this .. sorry if the questions sounds dumb, but have no experience!

Quote
Or use that as a backup plan if you don't get the OTO/upsell you've planned done tonight.


Would not be able to get the OTO/Upsell tonight because a few more bits remaining :-(

Currently I also don't know how to put up an offer as I've never sold anything and never played around with paypal etc. Can you direct me to some info or guide me through!

Again would like to apologies for so many questions ... some very basic perhaps!

Appreciate your help.

Cheers!
Abizer

Offline KarenMcG

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #17 on: August 27, 2010, 09:25:28 AM »
Abizers,

It looks like you're really on a roll. 

Wayne and the others have given you some fantastic advice, some of which I can learn from also.

And you are asking terrific questions; nothing "dumb" there.  Before long, you'll be up to speed like some of the others.

Many of us learn something new here every day, even though we've been around a while.  Well, I do anyway.

Karen

Offline Wayne

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #18 on: August 27, 2010, 03:40:09 PM »
Quote
Are you immediately giving people PLR rights when they opt-in?
What changes would I have to make to the above license if I want to offer it for a small price ?
I don't see why you'd need to change the rights for the package you sell.
The idea was to differentiate between the report as information and the PLR rights as a product they can sell.
If you wanted to just give the report, you'd attract bloggers. Then you could offer them the chance to sell the report to other bloggers for a nominal fee.
On the other hand, offering the PLR as the thing you're giving away attracts the PLR/RR/MRR subset of the make-money-online crowd. They'll expect a different type of offer on the backend.

Much of this may be moot for this giveaway. Unless you upgraded to a paid contributor or can drive massive traffic to their site you're only going to be seen by the highly dedicated freebie seekers who waded through 400+ gifts. I'd call this a learning experience and get your offer together for another event and/or as an offer to whatever folks you get to your squeeze page by whatever means you decide to employ.

Quote
Currently I also don't know how to put up an offer as I've never sold anything and never played around with paypal etc. Can you direct me to some info or guide me through!
I don't know which of the many tools and courses in the Gold area to suggest.
As far as creating paypal buttons there is Paylock something-or-other (use the search feature) and a couple wordpress plugins (that are the same plugin with a new ecover and both suffer from being insecure, PM for a modification that makes it a bit more secure).

You can dig through the archives and check for a beginner looking course that is not affiliate marketing (since the person running the affiliate program collects the money, not you). There might be something in the Goldmines too.

HTH.

abizer

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #19 on: August 30, 2010, 09:19:41 PM »
Quote
Quote
Quote

Are you immediately giving people PLR rights when they opt-in?
What changes would I have to make to the above license if I want to offer it for a small price ?

I don't see why you'd need to change the rights for the package you sell.


Currently I have offered PLR rights on both
1. the report
2. the bonus
Okie, think I understand, there should be no difference to the license - I am only not giving the subscribers a free product but charging them!    


The idea was to differentiate between the report as information and the PLR rights as a product they can sell.


So basically there are 2 products
1. Report - information offered as free gift
2. PLR Rights - Subscriber can sell this
And you are suggesting that
1. I should offer the report for free (personal use only)
2. but sell the PLR license
Right - ?


If you wanted to just give the report, you'd attract bloggers. Then you could offer them the chance to sell the report to other bloggers for a nominal fee.
On the other hand, offering the PLR as the thing you're giving away attracts the PLR/RR/MRR subset of the make-money-online crowd. They'll expect a different type of offer on the backend.


Again what would the blogger crowd expect & what would the make-money-online crowd expect would be different ? Sorry again ...


Much of this may be moot for this giveaway. Unless you upgraded to a paid contributor or can drive massive traffic to their site you're only going to be seen by the highly dedicated freebie seekers who waded through 400+ gifts. I'd call this a learning experience and get your offer together for another event and/or as an offer to whatever folks you get to your squeeze page by whatever means you decide to employ.


Not quite sure if I understood this bit  :'(


Quote
Quote
Currently I also don't know how to put up an offer as I've never sold anything and never played around with paypal etc. Can you direct me to some info or guide me through!
I don't know which of the many tools and courses in the Gold area to suggest.
As far as creating paypal buttons there is Paylock something-or-other (use the search feature) and a couple wordpress plugins (that are the same plugin with a new ecover and both suffer from being insecure, PM for a modification that makes it a bit more secure).

You can dig through the archives and check for a beginner looking course that is not affiliate marketing (since the person running the affiliate program collects the money, not you). There might be something in the Goldmines too.
Thanks for all the info. Will surf the product catalogue for some related products.

HTH.
Really appreciate your help! Apologise for the delay in responding. Since its the holy month of Ramadan its a bit hectic esp. the days being quite long here in the UK.

Finally quick update ... I got registered successfully on the event and now have 2 subscribers from the giveaway event. I understand that it is not a lot of subscribers and probably may not be the best visitors to attract and I still have quite a few other things to put together, but hey this was my first giveaway and I've started off building my list ... I'm so thrilled ... hurray!  ;C

And most of the credit for this giveaway success goes to yourself and others on this forum. Thanks guy and gals for ALL your help  :::tu (of-course I will be back with my questions, however silly and basic  ;) )

Cheers!
Abizer

abizer

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #20 on: August 30, 2010, 09:24:42 PM »
Abizers,

It looks like you're really on a roll. 

Wayne and the others have given you some fantastic advice, some of which I can learn from also.

And you are asking terrific questions; nothing "dumb" there.  Before long, you'll be up to speed like some of the others.

Many of us learn something new here every day, even though we've been around a while.  Well, I do anyway.

Karen

Hi Karen

How are you doing? Sorry for the delay in responding ... yeah trying to be focussed and complete 1 task at a time and not multi task.

I'm thankful to this forum and Mark's template helped a lot (thanks Mark  :::tu)

Yeah, I feel that I am asking too many questions and you folks would throw me out for bombarding with so many queries  ;) but ... cannot resist.

I'm glad that some of the conversation is helpful, maybe!

Cheers!
Abizer

Offline Wayne

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #21 on: August 30, 2010, 11:42:36 PM »
Quote
Much of this may be moot for this giveaway. Unless you upgraded to a paid contributor or can drive massive traffic to their site you're only going to be seen by the highly dedicated freebie seekers who waded through 400+ gifts. I'd call this a learning experience and get your offer together for another event and/or as an offer to whatever folks you get to your squeeze page by whatever means you decide to employ.

Not quite sure if I understood this bit  :'(

I saw three distinct things happening here: you learning how to build the pages/offer/etc, participating in the giveaway, and having a completed lead capture funnel.

The first is chronicled here, the last seems to have been a success since you got two people on your list (good show, now build on the momentum!).

I see this particular giveaway as an odd/difficult one to start with for a few reasons. Hence, the comment emphasizing the learning and completed capture pages over any subscribers you may get.

As to why this giveaway may have been less than ideal:
 * It was massive, as most of Reed's events are. This is good in that more people are being driven to the giveaway. It's poor in that there are hundreds of gifts available, so the chances that someone will even see it, let alone pick up your particular gift are much lower.
 * Reed pushes OTOs hard with several levels for contributors, probably as a result of his events getting such a massive draw. If you decide to take the OTO you get more chances to expose your gift and additional offer/s to the visitors. I'm sure you saw the OTO everytime you logged in to the system (you can turn those off as a contributor in one of the setting screens).
 * Reed has higher price points for those contributor OTOs, so even if you want the extra exposure you'll pay more than with a smaller giveaway event. Makes sense, but I'm not sure the numbers work out as far as exposures/conversions.
 * If you want to get your feet wet with offering additional offers I feel you'd be better off with a smaller giveaway where the organizers have cheaper OTOs. Then even if it doesn't convert you'll be investing less in the learning!
 * Reed does not cross promote other people's giveaways. If you get hooked up with certain of the giveaway promoters you'll find that they invite all previous contributors to every new giveaway they find out about (to get the commissions, but it grants the benefit of being a cheap/convenient way to find out about upcoming events).

Here's two random bits of advice at this point in the giveaway process: check the stats and leverage all the work you've done so far.

By looking at the stats in the giveaway you can find out all sorts of good stuff about who you might want to talk to on different topics.
 * Those who brought in the most contributors typically have a responsive list and/or are hooked up with other giveaway contributors. They are the ones to ask about upcoming events and how to get on their list to be notified of those before they launch so you can contribute.
 * Those who are top of the list as far as bringing in visitors have a responsive list (at least for freebies) and might be open to mailing for you if you have an offer that converts well.
 * The other number to check is who brought in the most dollars w/o necessarily having that many people under them. Those are the folks who upgraded and have an offer that converts well for this particular freebie crowd. You might want to talk to them about becoming their affiliate since you know they got people to buy.

Leveraging what you've done means getting out there and driving massive traffic to the squeeze page you just built and finding out how well different traffic sources convert on that offer. If you find a good match then step it up and if not then drop it like a hot rock and leverage the learning (rather than the outcome) by building another lead capture funnel with a different offer.

And my last mini-rant (for now!): if you don't understand who the product is for, what they really want, and how to find them, then you're going to have a hard time with most of the steps of information marketing (driving targeted traffic, converting that traffic with well written copy, creating products/offers that appeal to your target market, etc).

Glad some of my previous ramblings helped!
Stick around and keep asking questions.

abizer

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #22 on: August 31, 2010, 07:43:31 AM »
Wow! Excellent information you have shared here Wayne. I think I understand all the points you mentioned above ..

Really appreciate you taking the time to respond and providing super good tips. As I understand my next steps now

- understand the giveaway event using the stats
- get connected to the folks doing well in giveaway events - get informed about such events early enough.
- understand my audience (it is internet marketer's, would I have to be more specific here?)
- drive traffic to my offer (does this mean drive traffic to my squeeze page say from my blog, forum sig, FB, twitter, etc and track conversions- right?) if it is not working, make another offer
- finally leverage the learning and/or the outcome ... I think as I further participate in these events, more I analyse these events, more I get connected with various folks ... I will get a better idea with every experience as well and things would be more clear perhaps.

and keep up the momentum :)

Thanks Wayne.

Cheers!
Abizer

Offline KarenMcG

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #23 on: September 01, 2010, 11:54:32 AM »
Wayne,

You rock!


Karen

Offline veenaf1611

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #24 on: September 13, 2010, 05:16:07 PM »
Awesome info.
Thnx.
Regards.

Veena
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valpubs

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #25 on: September 13, 2010, 05:26:39 PM »
I would like to vote that this thread is made 'sticky' and placed somewhere important

RayCooney

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #26 on: April 28, 2011, 06:56:51 PM »
Hi Abizer,
good to meet you and excellent job that you are doing, if you need further help with finding out about when Giveaways are happening I would be happy to help you with that as an active contributor to Giveaways myself.

Just let me know if I can point you in the right direction, you can PM me for the current list of Giveaways you can participate in.

Regards

Ray

Offline veenaf1611

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #27 on: June 30, 2013, 01:26:09 PM »
Mark...
You are a  genius :)
 :wav:
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Offline veenaf1611

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #28 on: June 30, 2013, 01:27:49 PM »
I would like to vote that this thread is made 'sticky' and placed somewhere important

I have to agree with Dom  ;C
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Offline hillsborowd

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Re: HELP !!! How to Set Up Your Product for Giveaway Event Success
« Reply #29 on: January 15, 2014, 01:36:26 PM »
Wow you all did a great job on all this that is for sure..... That why I try to send everyone I can to RRW
Bill Brooks    hillsborowd@gmail.com