5 Ways to Create Killer Info Products: Part 2
In “part 1” of this mini-two-part article series we looked at three really quick and easy ways to develop information products on a budget. The methods were fast and cheap, and capable of delivering high returns. The next two methods take these techniques to the next level. Use these two methods below if you literally want to step your game up in your information product empire.
Method 4. Membership websites.
People are always buying magazines, paying some times large subscriptions to receive a magazine in the post every month, brimming with new and interesting content. This same business model can be applied to the Internet and often is. Imagine having a thousand people paying you twenty dollars a month. If you take a second to do the maths, that’s twenty thousand dollars a month and one-hundred and forty thousand dollars a year. Just from one membership site product! It is incredible. You can upload reports, videos, audio and edited and updated PLR content every month. You can also add a forum in the member’s area so people are able ton chat and talk about industry news etc.
They are providing free content all the time they are chatting and using your forum! It is an incredible and simply powerful way of generating money from information products. This business model draws on all the other methods described in these articles to really ramp up your income levels.
Method 5. This is less of a way of creating an info product, and more of a way to profit from the info products you already have in your possession. If you think about it, all the above methods could pull you some serious cash in a matter of months. You could make a serious living by combining all the methods. But if you are looking to get a big payday in the very near future, or you just need or want a windfall of cash now, then this method will help you profit wildly using all of the above techniques.
The secret is to build an empire of information products with the tactics and methods discussed in these two articles. Build yourself a mini-empire and then sell it on. Sell it even in pieces, or sell it all together. In truth, you may find selling a membership site like the one described may earn you more money from a sale.
Selling parts of your business off successfully could see your bank account loaded with cash in a very short amount of time. It is all about profiting from the work you have already done. Work smarter, never harder.
3 Killer Secrets To Marketing Info Products Info products are a fantastic way to generate some serious income online. The only thing that makes that possible is the marketing that goes with the creation of those info products. There are literally hundreds and thousands of techniques to marketing an online info product, but this article cuts away the fat, and gives you some of the leanest and best techniques for promoting your info products.
Secret 1. Joint venturing is a hugely successful tactic if you get it right. Finding people and experts in your market who already have websites and email lists. The idea is to promote to their list. You need to offer them something of real value besides money to make this possible. You should always be very professional when contacting these people, and it may even pay to buy a product of theirs to get a feel for who they are and what they do. It is especially difficult for them to turn down a paying customer of theirs, especially if what that paying customer has is good and is going to make them a good amount of money. Offer them free content, offer them email support assistance or offer them money. Find out what it is they need/want, and then give it to them. Once you have done that, you are in a much better position to offer them a joint venture opportunity.
Secret 2. Recruit an army of affiliates. Make sure you have a good-looking sales page, and make sure the copy is converting well. Find out what your page is converting at and tell affiliates. If it looks professional and converts well, affiliates will promote it. If an affiliate contacts you directly about your product, give them a preview to your product or give them a review copy. Treat your affiliates well and offer them some good commissions. Usually 75% of sales is a good way of enticing affiliate interest in your offer.
Find out which forums affiliates hang out in (particularly those in your niche) and place an ad there, or go and take part in discussions with them. Brand yourself as a trust worthy business like person and they will be more likely to want to promote your product.
Secret 3. This method is not so much of secret, but it is a tactic that can seriously boost your chances of making sales. It is called a product launch. A product launch involves recruiting Joint Venture partners, affiliates and creating a buzz in your market about your product, so when it comes to the day your product launches your customers are sat waiting on your website with their credit card in hand ready to buy your product. To create that buzz, you can launch free promotional videos and materials that give away some killer content, and thus helping prove that you are some one worth listening to.
This will promote trust and confidence in your potential customers, who will be very keen to buy your product if you pull this off right. Use these three top methods for promoting your info products and you can be earning a life-changing amount of money in the near future. The tactics described above are used by some of the biggest Internet marketers again, and those guys are worth listening to. If you want to get ahead, it is all about watching what successful people do, and replicating their techniques to the best of your ability.
Making Your First Information Product This article looks at some quick and simple ways to make your first information product. Thinking up a structure and the content for a product can be very time-consuming and difficult, especially if you are new at it. This article gives you a few helpful hints to explode your productivity, and help you make your first information product a profitable one.
Let us assume you have a market in mind that you would like to create a product for. Lets also assume that is all you have decided for this information product project. Ultimately, to get people to pay for your product it is going to have to fulfil a specific need or requirement. Generalised, large, rambling products are very rarely winners unless produced by a very well known name in the industry who adds a lot of detail to the product.
Until you are that well known name the best route to take is finding a problem, and solving it. People will pay others to solve their problems, and they will pay today if it means that problem will be solved in a reasonable amount of time. What you must do as an Internet marketer is your keyword research. Look at what people are looking up and try to gauge from your research what problems people are having. Compliment these efforts by hanging out in related forums and finding out what issues and problems people are having.
These questions they are asking, and these problems they are having will help you create your product. Look at how similar products are set out in your market. Are they ebooks, videos, and membership sites? Look at the successful business and product models and duplicate them. Never directly copy them, but look at the product formats that people respond to best in your chosen market, and deliver your product in the same or similar format.
Another way to discover topics for your product is to look at the articles being written on the subject in ezine directories. If people are writing about them, chances are people are interested in them. Perhaps some of the articles will give you fresh inspiration for a new chapter in your ebook, or may inspire you to make a small video on the subject, and offer it as a bonus.
Finding out what is important in your niche market is crucial in building successful information products. Finding out how your market wants that information delivered can give you a huge advantage over your competitors and people who have not researched the market properly. Remember to always over-deliver and try and source content for your products from authority websites and resources. Never underestimate the valuable resources available to you in your local library either.
Enjoy
Resell Rights Weekly Forum > RRW Members Forum > In Depth Marketing Reports > Product Creation (Moderator: Mark Austin)
Topic: Build an Information Product Empire
October 16, 2008, 12:23:34 AM