Author Topic: How To Get One-Way Links To Your Site  (Read 7939 times)

promomxr

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How To Get One-Way Links To Your Site
« on: May 08, 2009, 06:32:34 PM »
Most search engine optimizers (SEOs) and Internet marketers in general would agree that getting links from quality sites pointing to your site is one of the keys to generating traffic. In-bound links can improve your esteem (and therefore ranking) in the eyes of the search engines. They can also allow for direct traffic to your site.

So how do you get tons of in-bound links? Well, there are lots of ways to do this. Probably the best way is to create such compelling content that other, respected sites voluntarily link to you.

But 'build it and they will link' is not a strategy I'd want to rest my entire traffic generation strategy on!

On the contrary, it's probably a good idea to do what you can to rustle up some in-bound links yourself.

This is, of course, where you can very easily find yourself on shaky ground. Just a few years ago, people used to buy links and exchange links with fairly good effect in terms of raising their search engine rankings.

Both approaches have, however, been discredited in recent times as the search engines - especially Google - have taken an increasingly dim view of overt tactics to boost search engine rankings.

Getting in-bound links per se, however, remains a sound strategy. And if you can get in-bound links from high quality, trusted, authoritative (in the search engines' eyes) websites so much the better.

But don't necessarily dismiss 'average' links. There are still many in SEO circles who believe that any link from a half-way decent site is still a link worth having.

As such, submitting your links to various directories, posting articles (containing your links) to article directories, bookmarking your sites on the social networks, and commenting on blogs (with your link either included in the text of your comment or in the submission form, depending on what's allowed) are still beneficial.

The key to having your links approved on directories, article sites, social networks and in blog comments is, of course, to think in terms of 'what you can do for them' rather than 'what they can do for you'.

In other words, only add links to directories that are aligned with your topic... only submit your own articles to article sites where your article offers something of value to readers... be prudent in what you submit to the social networks (or they'll ban you)... and only post blog comments that enhance the conversation taking place on a given blog.

Don't worry about the use of 'no follow' links on blogs or social networks. Anecdotal evidence suggests that the search engines - including Google - do NOT discount 'no follow' links altogether. Google may well give them less weight, as it may give less weight to any links from social networks (since the 'social network slap' earlier this year), but there's still lots of direct traffic potential in posting links that people click on.

Now, I will say that finding lists of directories, article sites, social networks, etc to which you can - in one way or another - submit or post your link can be pretty daunting.

But a search on '[name of niche] article directory' or something along those lines will get you started. Also consider using some of the tools that are designed to find places where you can submit your links.

One such tool is Link Militia, which I recently had the opportunity to test. Link Militia is a rather neat tool that locates all the Squidoo Lenses and groups on Squidoo that accept links.

Basically, you type in a topic, and Link Militia searches through its database of 21,050 Lenses and Groups to generate those Lenses that accept links.

No guarantees, but a quick test of the tool indicates that this might be quite effective in generating topic-related links.

A few qualifications though...

Firstly, you need to be a Squidoo member to be able to add your links. Also, there is some debate about how the search engines regard links from Squidoo (but test it to see, and don't forget the value of direct traffic).

Thirdly, it's essential to use this kind of thing with care. As mentioned above, you're most likely to get what you want (i.e. a link) if you give the Lens owner what they want (i.e. a link of value they can offer their readers) so only approach those who are likely to appreciate having your link on their Lens. (Don't submit a link about dog breeding to a lens about bird watching, okay?)

Finally, Link Militia is not expensive, but it's not free either (as you'd probably expect). You can find out more here: Link Militia - http://www.linkmilitia.com/

All in all, getting one-way links is still a tried and true strategy for raising search engine rankings, getting search engine traffic, and attracting direct traffic. It also has other benefits in terms of branding, reputation, etc.

And while I still urge you to create 'link-worthy' content, you still need to publicize that link-worthy content. So get out there and start building links!



valpubs

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Re: How To Get One-Way Links To Your Site
« Reply #1 on: May 09, 2009, 04:28:44 AM »
Great info on Link Militia Howard

Many thanks..being a Squidoo member I can use this later on when I need links


Offline Jim Burney

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Re: How To Get One-Way Links To Your Site
« Reply #2 on: May 09, 2009, 10:18:06 AM »
Hi Howard

More Wizard content for our forum. :::tu

Thanks for posting the information. Very useful IMHO

Jim

blockstack22

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Re: How To Get One-Way Links To Your Site
« Reply #3 on: October 10, 2009, 02:30:56 AM »
Looks like Business is good, they are not accepting new customers.

celinocayo

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Re: How To Get One-Way Links To Your Site
« Reply #4 on: January 17, 2011, 12:46:15 PM »
One way to get backlinks is link building. SEO link building is used to raise your company, website and your products recognition through increasing the use of back links in order for your business to gain recognition. This use of back links is an important aspect of SEO link building, as these are the words users will use the most when looking for your product via a search engine, and more of these links means more visitors to the site. In basic terms, back links are what are created when a link is sent from one web node to another web node.


deepti123

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Re: How To Get One-Way Links To Your Site
« Reply #5 on: April 30, 2011, 02:34:46 AM »
nice info Howard thanks for sharing but no follow links effect on SERP's??

WakondaMarketing

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Re: How To Get One-Way Links To Your Site
« Reply #6 on: October 07, 2011, 03:42:23 AM »
Hi, Howard!

I'm quite new here and I'm glad that this forum is filled with seamless and endless information on internet marketing. Hope to learn more as well as share my own thoughts and expertise. Ciao!

WakondaMarketing

Dean1

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Re: How To Get One-Way Links To Your Site
« Reply #7 on: August 07, 2012, 02:32:47 AM »
I thinks its really a wonderful article read about How To Get One-Way Links To Your Site,.
Its not the easy task but many peoples looking for it,.

Paul Jameson

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Re: How To Get One-Way Links To Your Site
« Reply #8 on: August 21, 2012, 09:27:09 AM »
Good Information you give in post and there are many ways in SEO to get one-way links to your website. By using link-building strategy in proper way you can get good one-way links. 

Offline hillsborowd

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Re: How To Get One-Way Links To Your Site
« Reply #9 on: August 22, 2012, 04:03:50 PM »
I have to agree that we have some wonderful posters here. They are very knowable and willing to share and they do post a lot of great stuff on here. The great thing is the beginners learn and the vets learn.  that the greatest thing about this forum everyone shares and shares alike and the information is pretty well kept up to date.
Bill Brooks    hillsborowd@gmail.com