Author Topic: Resell Rights Products FAQ  (Read 5843 times)

Offline Mark Austin

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Resell Rights Products FAQ
« on: September 29, 2008, 01:30:18 PM »
Resell Rights Products FAQ

Are all Resell Rights products the same in terms and conditions?

All Resell Rights are not created equally. Resell Rights vary from one product to the next, with different rights, terms, and conditions. In fact, some products that are contained in a Resell Rights package are not for resell at all, but are instead for personal use only.

If you purchase a resell rights package, which contains more than one product, the package will typically contain a resell license agreement for each product.  Do not assume anything! Read every word of the resell license before you resell the product, and keep that license in a safe place for future reference.

For some products, you may be allowed to resell the product for any price, or even give it away for free. Others may have a set price, meaning that you cannot sell the product for less than that price or give it away for free. In the case of physical products, such as CDís or DVDís, you may or may not be allowed to duplicate the product when you sell it. Some companies may require you to purchase the product directly from them for resell Ė for each sale.

There are usually other terms and conditions for reselling a product as well, other than the price at which you may resell it. For instance, most product authors will have strict anti-spam policies, meaning that the product cannot be advertised by any method that may be in violation of federal spam laws.

If you are ever unsure about your resell rights, contact the author of the product before doing anything else. You do not want to violate any terms or conditions, as it can and will be considered a violation of copyright laws, which is a federal offense. Make sure that you arenít just asking another reseller Ė contact the author of the product directly.

Make sure that you donít misplace your licenses. Print them out and keep them on a file. You should also back up electronic copies on a disk. Include any email exchanges with the product author as well in your backup files, including the emails that you send.


What is the difference between Resell Rights & Private Label Rights?

Many people are confused about the difference between resell rights and private label rights. Several mistakenly think that they are the same thing, and this is not so. It is easy, however, to understand how the two terms can be confusing.

If you have resell rights, you have the right to resell the product, in conjunction with the terms and conditions set forth in your license, as is. This means that you cannot alter or edit the product in any way, and you cannot put your name on it as the author.

If you have private label rights, however, you can edit and alter the product as you see fit, and you can even put your own name, or your companyís name, on the product as the author. You can change words, chapters, graphics, add to the product, break the product down into several different products Ė whatever you choose to do.

Because you have more freedom with private label rights, these types of products generally cost more to purchase the rights for.  Some products even have two options when you purchase them: resell rights or private label rights. In fact, you can use your private label rights products and sell the resell rights to others, after you have changed the product and put your name on it.

There is also a difference between resell rights and master resell rights. Resell rights simply give you the right to resell the product, while master resell rights allow you to resell the product and the resell rights!

Again, it is easy to see how one could be confused with these various terms. However, if given the choice, always go for the private label rights. This will allow you to have a product of your very own, without actually having to create one yourself. Most private label rights licenses give you much more leniency.


How do I compete with other Resellers who own the same product?

Many people avoid resell rights products simply because they believe that they cannot compete with other resellers who are selling the same product, or they feel the market for that product may be flooded due to the fact that there are a great number of other resellers.

However, if you really think about it, most people purchase resell rights, and have no intention of reselling the product Ė they simply wanted the product. Others purchase resell rights to sell the product, but honestly donít know how, or donít use very effective marketing techniques. In fact, 90% of the people who hold the same resell rights that you hold are doing it wrong.

You must also consider the market. While it is harder to sell Internet Marketing related products, selling non-Internet Marketing products is easier than you think. The reason it is harder to sell Internet Marketing products is because most of the other resellers will in fact be Internet Marketers who do know what they are doing.

First, you must increase your marketing efforts. By doing more, you will put yourself well ahead of the 10% that are actually marketing the product correctly. Find new markets for the product and new ways to reach them. Consider holding teleseminars or joint venturing with other marketers who have large subscriber lists.

Next, make your package more attractive than other peopleís. You typically will not have the right to change the product, but that doesnít mean you canít change the offer. Use other products as bonuses, as long as you have the right to give those products away. Beef up your package, and you will pull ahead of the competition quickly. Also, change your sales letter. Donít use the same sales letter that other resellers are using. Make yours unique.


What Ways Can I Profit from Resell Rights products?

There are many ways to profit from resell rights products. The first way, of course, is to simply resell the product. However, there are ways that you can realize even more profits. It just takes a little thought and creativity.

When you sell the product, have an additional product or products to sell as an upsell or backend product. For instance, sell the resell product at 39.95, then have an upsell, or a related product, that you offer either on your order page for an increased price, such as 49.95 or 59.95. Your upsell could even be a membership website, for which you would collect monthly membership fees from your customers.

You can also advertise a backend product on the thank you page. This is a product that is offered after the purchase of the original product is made, for a different price. Backend products can cost more than the original product, the same, or even less.

You can also profit more from your resell rights products by repackaging it, including more products, and raising the value of the package Ė which in turn raises the price.  If you have master resell rights of the product, which allows you to sell the resell rights as well, you can create a nice package of various related products and sell resell rights to that package as well.

You could even simply sell the product, or give it away if you are allowed to do so, in order to use a squeeze page to collect quality leads. A large list of quality leads opens many profitable doors. For instance, you could enter into joint venture deals to sell high ticket products to your list, or rent your list out to other companies for a fee.

However, before you start using various methods for increasing your profits with resell rights products, it is very important that you read your license agreement to be certain that you are not in violation of any of the terms.


What Should I Look for in a Product before Purchasing Its Rights?


Before you purchase resell rights, you need to do some research to find out whether purchasing the resell rights will be profitable for you. Not all resell rights products are worth having.

First, take a look at the product itself. Is it a quality product? Even though your name is not on the product itself, your name will be associated with selling the product, and you donít want to sell junk. So, make sure that the product does what it promises, and that it is indeed of value.

Next, you need to research the market. Is there a market for the product? An easy way to find out is to do a search in Google using keywords that potential customers would use to search for the product. Look at the sites that are advertising similar products.

The sponsored ads are the ones you are interested in. People and companies do not continually spend money advertising products that are not selling. If money is being spent on advertising, then there is a market for the product. Also look at related magazines to see if money is being spent on advertising.

Read the license agreement before making the purchase. If it is not available to you without purchasing first, walk away. You want to check the license to make sure that you can market the product effectively, using methods that you know work.

You want to know if the sales letter converts, but you also may want to make sure that you are allowed to change the sales letter as you see fit.

Also see if you can find out how many people are currently reselling the product. Is the market flooded? Remember that 90% of the people with resell rights either wonít be reselling the product, or they donít know how to effectively market the product.

After youíve looked at all of these issues, and answered all of these questions, you will know whether you should purchase the resell rights product or not. If the product has profit potential, itís worth buying.


Where are the Best Places to Search for Quality Products to Resell?

With so many products with resell rights on the market, itís hard to choose which ones are worth the cost. There are, however, ways to find quality products to sell, if you know where and how to look.

First, look for products that do not have resell rights.  These will typically be the most profitable, if there is a market for the product and you know how to market it, simply because there are no resell rights offered. The idea is to contact the product author and ask for exclusive resell rights to the product.

Some product authors will say no, and some wonít respond at all Ė but when a product author does respond and says yes to your offer, you may have found a goldmine. Make sure that you get the agreement in writing and signed before you start marketing the product.

Another great way to find quality products to resell is to join quality resell rights membership sites, such as www.ResellRightsWeekly.com. If you are purchasing resell rights for products that you simply come across that offer such rights, remember to do your research first Ė before making the purchase. Make sure that there is a market. Read the license agreement to make sure that you can market the product effectively. Make sure that you check out the product to ensure that you will be offering your existing or potential customers a quality product as well.


How do I market a Resell Rights product?

Resell rights products offer you the ability to sell your own product, without actually creating one. While this gets you past one hurdle Ė the creation of a product Ė you still have another hurdle to face. How do you market a resell rights product?

The first and best option is to market the product to your mailing list. If you do not have a mailing list, build one. There are various ways to do this, but the quickest way to build a list is to offer a free product, which is advertised with pay-per-click or through other peopleís lists. When the prospect arrives at the site to receive their free gift, they must fill in their name and email address, and give you permission to email them in the future.

Pay-Per-Click advertising can be used for more than list building, however. You can also use pay-per-click to market your resell rights product. Google AdWords is one of the best pay-per-click programs in existence today, but there are many other options, including Yahoo Search Marketing.

You can also purchase advertising in related newsletters, which are also called ezines. This is a very effective way to market a product, and it is a tried and true method. You can find quality newsletters by doing searches in the ezine directories online.

Article marketing is also very effective. You simply write articles that relate to your product, or have them written for you, and submit them to the various article banks, allowing others to read them and use them for content for their newsletters and websites, for free. At the bottom of your articles, add a resource box, which is essentially an Ďabout the authorí paragraph, which should include a link to your sales page.

You can also joint venture with people who have large mailing lists. Just make sure that their lists are made up of people who will be interested in your product. It doesnít make sense to market football products to a mailing list that is mostly made up of women who are interested in recipes.


How to Compete with Other Resellers in the Marketplace?

How can you compete with other resellers who are selling the exact same product for the exact same price to the exact same market? Itís actually easier than you might think!

First, remember that 90% of all people who hold the same resell rights license that you hold either wonít market the product at all, or wonít market it correctly. This essentially means that only 10% of those who have resell rights to the same product are in competition with you. However, it really doesnít matter how competitive the market is or how many other resellers there are for the same product. When it is all said and done, the only thing that really counts is how the product is marketed Ė how it is presented to the market.

The first thing you must do is set yourself apart from the pack. Donít concern yourself with what others are doing. Do your own thing. Do what works. Start by making the product as different as your license will allow you to.  Change the package to include bonuses that others are not offering. Also change the sales letter. Make it completely different, and more effective than it already is.

Once youíve changed the product and the package as much as you are allowed to, it is time to see what others are doing, to an extent. For instance, if you plan to market using Google AdWords, see what keywords your competitors (other resellers) are bidding on, and what they are paying. Either pay more, or bid on different, more targeted keywords.

For example, if you are selling an information product on weight loss, donít use weight loss as your keyword, or any other common key words. Instead, use weight loss for men, or weight loss for women over 40. Narrow your market as much as you possibly can. You can bet that the majority of your competitors will not be using such care in choosing keywords!

Also use other methods of marketing the product. Market to your email list. Market to other peopleís email lists. Write articles and distribute them to the article banks. Hold teleseminars. The important thing is to establish yourself as an expert in the field that is related to your product, and set yourself apart.


ďKeep away from people who try to belittle your ambitions. Small people always do that,
but the really great makes you feel that you, too, can become great.Ē
~ Mark Twain

attagirl

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Re: Resell Rights Products FAQ
« Reply #1 on: October 06, 2008, 05:38:15 PM »
Had to start making copies of the posts so that I can read them thoroughly. There is a ton of information and some are very long. Is there anyway that you might be able to split them up a bit in the future.

rrd257r

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Re: Resell Rights Products FAQ
« Reply #2 on: August 25, 2009, 11:20:58 PM »
Great info for newbies to the RR arena.  Did you write this yourself?

djessie

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Re: Resell Rights Products FAQ
« Reply #3 on: June 29, 2010, 03:06:08 AM »
Hi Mark & All Others,

In reading your FAQ'S, I still find myself making the same observation as I do with re-sell products online  It seems they are a dime a dozen and everyone is pushing them out for free for you to make money from them but there is always one issue -or, nearly always, It seems no one has ever tried these products and given an honest review of whether it is worthwhile to download these products.  Also, few ever have any usable instructions for how to use them.  I don't mean to be negative here, frankly I like Mark's website, but I probably have a thousand products on my computer that I have gotten for free, perhaps some I even purchased, but rarely do I come across one with easy to follow instructions that I can actually use.  And, I refuse to try to sell something that I don't know is really useful.  So, if I could make a suggestion to the world-wide-web I would say how about some actual reviews  about the product, like how easy or hard it is to use, or if it's even worth the download time.

Thank you for allowing me to speak my mind,
Daniel Ambrose

lindame

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Re: Resell Rights Products FAQ
« Reply #4 on: June 29, 2010, 10:41:37 AM »
Hi Mark & All Others,

In reading your FAQ'S, I still find myself making the same observation as I do with re-sell products online  It seems they are a dime a dozen and everyone is pushing them out for free for you to make money from them but there is always one issue -or, nearly always, It seems no one has ever tried these products and given an honest review of whether it is worthwhile to download these products.  Also, few ever have any usable instructions for how to use them.  I don't mean to be negative here, frankly I like Mark's website, but I probably have a thousand products on my computer that I have gotten for free, perhaps some I even purchased, but rarely do I come across one with easy to follow instructions that I can actually use.  And, I refuse to try to sell something that I don't know is really useful.  So, if I could make a suggestion to the world-wide-web I would say how about some actual reviews  about the product, like how easy or hard it is to use, or if it's even worth the download time.

Thank you for allowing me to speak my mind,
Daniel Ambrose

Over $375 FREE marketing and advertising credits, plus a $100.00 sign on bonus for new affiliates.  I know this works!  bestdailyreviewsblog.com/

Hello Daniel,

Let's start with your first statement. How many of those products on your hard drive have you actually taken the time to learn from or to use? Can you write a review of all of them that when read by someone else will be thorough enough that the person reading it will know instantly whether he or she can use the product to its full potential? Have you taken the time to write usable instructions for how to use any of them? Have you attempted to sell any of them?

As for the products here, yes other people are selling them and some are giving them away. (Wal-Mart, Target, and Sears sell the same products, too, while BOGO has been a staple at one of the shoe stores for years.) The thing is that to sell anything on the Internet or elsewhere one must work for the sale. That is re-package the merchandise, advertise, build customer relations, etc. in order to make a sale and - with enough work and care - a long-term customer. Lack of care for one's customers (either the potential, current, or previous) is what determines true success.

I'm familiar with the program that you are representing in your post and in your signature. Tell me, have you taken the time to actually go to the "sites" that "you are reviewing". Most of them are actually the same site with the same owner. As for the reviews, well let's be honest, you don't write them yourself, do you? They are part of the site that's set up for you, aren't they?

Best wishes,
Linda Cummings


djessie

  • Guest
Re: Resell Rights Products FAQ
« Reply #5 on: July 08, 2010, 11:38:50 PM »
Hi Mark & All Others,

In reading your FAQ'S, I still find myself making the same observation as I do with re-sell products online  It seems they are a dime a dozen and everyone is pushing them out for free for you to make money from them but there is always one issue -or, nearly always, It seems no one has ever tried these products and given an honest review of whether it is worthwhile to download these products.  Also, few ever have any usable instructions for how to use them.  I don't mean to be negative here, frankly I like Mark's website, but I probably have a thousand products on my computer that I have gotten for free, perhaps some I even purchased, but rarely do I come across one with easy to follow instructions that I can actually use.  And, I refuse to try to sell something that I don't know is really useful.  So, if I could make a suggestion to the world-wide-web I would say how about some actual reviews  about the product, like how easy or hard it is to use, or if it's even worth the download time.

Thank you for allowing me to speak my mind,
Daniel Ambrose

Over $375 FREE marketing and advertising credits, plus a $100.00 sign on bonus for new affiliates.  I know this works!  bestdailyreviewsblog.com/

Hello Daniel,

Let's start with your first statement. How many of those products on your hard drive have you actually taken the time to learn from or to use? Can you write a review of all of them that when read by someone else will be thorough enough that the person reading it will know instantly whether he or she can use the product to its full potential? Have you taken the time to write usable instructions for how to use any of them? Have you attempted to sell any of them?

As for the products here, yes other people are selling them and some are giving them away. (Wal-Mart, Target, and Sears sell the same products, too, while BOGO has been a staple at one of the shoe stores for years.) The thing is that to sell anything on the Internet or elsewhere one must work for the sale. That is re-package the merchandise, advertise, build customer relations, etc. in order to make a sale and - with enough work and care - a long-term customer. Lack of care for one's customers (either the potential, current, or previous) is what determines true success.

I'm familiar with the program that you are representing in your post and in your signature. Tell me, have you taken the time to actually go to the "sites" that "you are reviewing". Most of them are actually the same site with the same owner. As for the reviews, well let's be honest, you don't write them yourself, do you? They are part of the site that's set up for you, aren't they?

Best wishes,
Linda Cummings




Hello Linda,

Quite the tongue lashing.  Not the response I thought my comment would attract.  Perhaps I was not eloquent enough in my comment.  But as you have attempted to attack my comment and my business as well I think it only fair that I respond to you, but not in kind.  I have no interest in a web fight with you, or any one else.  But I will attempt to clarify my comment and I absolutely will address my business that you chose to attack.

First it seems you did not understand why I was suggesting reviews of the materials offered on Mark's website.  As I said "I like Mark's website - mostly because he seems to care about his website and is active in it.  My "suggestion" was meant to help him improve his site for his users - I certainly would appreciate the reviews, and I was fairly certain others would as well.  Which is why I say you did not follow my comment, because you would have understood that I clearly know little about the things I have downloaded - because they either came with very limited notation/instructions.  You obviously missed the part that I would NEVER sale anything that I did not understand if it worked correctly, or was unable to test myself.  So obviously "I" would not be able to write these reviews.  But I thought the creators of the products could supply more clearly written instructions and Mark could add a link for people who have used the products personally to give honest reviews about their experience with the product.  Seemed like a reasonably good idea when I first suggested it.  It's possible some - apparently you- would disagree, and I have no objection to your disagreeing with my idea - I'm in America, people have the "right" to disagree.

As for your Walmart comment, I'm afraid I don't quite get it so I wont respond to it.

Finally, my business.  Why you thought you should attack my business I clearly don't understand.  To begin with I have been attempting to make the internet a worthwhile venture for over three years and I have learned more from the free training, and made more money in the approximately four months I have been with this program than in all the past three years.  So attack them.  I don't think you can.  As for the reviews that obviously are NOT written by me, your right, they are NOT written by me.  They are written by experts on the products I offer.  And yes, I have been to the websites of the products I offer - You might recall that I'm a skeptical person, but I consider myself a decent person, and would not be comfortable selling something to others if I was not pretty certain it was a good product.  As for the same people own the products that I am offering, I would have to say this first... I could care a less who owns the products, so long as they are GOOD products.  But, I know you are mistaken.  I do not know where you got your information from but I would suggest you "review" your information for its accuracy.  But again I say "Who Cares" who they are owned by?  The products are all top grade and the income potential is absolutely proven.  Who else offers this:


   A FREE professionally designed Cash Pulling Website (worth $2,079)       

        A Signup Bonus for the unbelievable amount of $100 <--That's to sign up as an affiliate -which is free!
   
        Over $375 FREE marketing and advertising credits
       
        Submission to the major search engines and directories

   1 on 1 coaching consultation plus unlimited support via e-mail, live chat and FREE Toll-Free phone support.




I anxiously await your response, Linda.  But don't let this "misunderstanding" come in the way of you joining our training. 

Respectfully,
Daniel Ambrose

smithjackson

  • Guest
Re: Resell Rights Products FAQ
« Reply #6 on: August 23, 2010, 05:31:13 PM »
Hello I am Smith i am looking for  a handsome deal with an IT company

fadvee

  • Guest
Re: Resell Rights Products FAQ
« Reply #7 on: October 29, 2010, 08:10:46 AM »
I think this is a nice tutorial instead of given praise to the author of this article some marketers are trying to flex marketing muscle.

Anyway good lesson and looking forward to read more.

Thanks.